WINE BRAND CALVET
Calvet - affordable luxury of French winemaking. Today Calvet brand wines (over 40 types) can be bought in 100 countries around the world, including in Kazakhstan. 70% of the total…

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GEORGIAN WINE
"Georgia: the cradle of wine." It is under this brand that half a century ago Georgian wines came to the European market. Such an eloquent name is not at all…

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ELITE ALCOHOL IN KAZAKHSTAN
Over the past few years, the alcohol market in Kazakhstan has undergone dramatic changes: our compatriots increasingly prefer elite alcohol with a rich history and unique traditions. The process of…

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WINE IN KEGA

In several bars and restaurants in Auckland, New Zealand, began to offer wines supplied in kegs.

A keg is a metal vessel, usually made of steel or aluminum, often used for storing and transporting beer, as well as any other alcoholic and non-alcoholic beverages under pressure. Wine in kegs has already conquered markets in Australia, Canada and the USA, and all this is due to the fact that this container helps to significantly reduce the price of a glass for a visitor. However, this is not the only plus.

Byron Henry, a restaurant owner in Auckland, recently signed a contract to supply Pinot Noir and Sauvignon Blanc in kegs. He notes: “The fact that wine is stored in steel tanks does not affect its quality or aroma. It’s just a different format. ”

Henry gives a simple example. Bottled wine costs a visitor $ 14 per glass, while using kegs reduces the price to $ 7-7.5 per glass. Of course, someone considers this optimization “suspicious.” Some even fear that wine from such a container cannot be of high quality by definition. Something similar was observed in the 70s-80s, when this format only gained momentum in the West. Then the producers of quality wines expressed themselves in support of this format. Not a little time has passed since then, and the keg manufacturers did not sit idly by – they modified the kegs design, looking for new materials for production.

In the CIS, kegs are often used for storage for beer, but some pioneering companies have already begun to offer their customers to supply wine in this format. However, as shown by the experience of introducing this container in the 80s: the growing popularity of wine in kegs still relies on the quality of the contents, rather than on the characteristics of the container.

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